Auction Resource LLC About Us

Now more than ever before, business owners in this "roller-coaster" economy may require financial liquidity at a moment's notice. Or perhaps they just wish to dispose of surplus equipment.

The solution: AUCTION RESOURCE'S method of rapidly converting assets to cash through auction. AUCTION RESOURCE'S proven approach: Global merchandising of your equipment via empirical valuation techniques, intuitive marketing and strategically placed advertising, the most effective and successful plan available today to convert your assets to cash. Our formula is simple: TIME IS MONEY!

AUCTION RESOURCE’S modern liquidation/sales methods incorporate twentieth-century innovations in the auction industry with the latest developments in cost-effective marketing. Our state-of-the-art computerized technology and staff prominence in the auction profession contribute significantly to the monetary success of asset recovery.

With a collective total surpassing one hundred years experience in the auction business, the staff of AUCTION RESOURCE fuses a thorough familiarity of assets to be sold with a natural talent for triggering enthusiastic bidding among the buyers. Our novel solutions to your specific requirements are geared to produce maximum return during difficult and off-market economic periods.

By adapting these techniques to precise market indicators and prevalent selling circumstances, our people have developed strategies that best serve client needs. Our in-house advertising and appraisal specialists, supplemented by computerized billing, enable us to enhance client income. Most of all, we work hard to produce a successful auction.

equipment through

open, competitive bidding. By selling everything "as-is, where-is" without warranty or guarantee, the auction immediately reduces ongoing cumulative expenses, such as: Liability, Interest, Insurance, Storage, Maintenance, Security and Depreciation.

The staff of AUCTION RESOURCE has earned worldwide respect for its expertise and integrity in the sale of Construction Equipment, Real Estate, Oilfield Equipment, Machine Tools, Trucks/Trailers, Aggregate, Marine, Aircraft and Production Plants.

No auction company in business today is more qualified than AUCTION RESOURCE to handle any size or type of sale. AUCTION RESOURCE pledges to “MEET YOUR BUSINESS NEEDS RESOURCEFULLY,” because TIME IS MONEY!

LET OUR PROFESSIONALS CONVERT YOUR ASSETS INTO IMMEDIATE CASH. YOUR CASH!

As an option, Auction Resource also offers private treaty contracts for the private sale of equipment that is widely promoted through advertising and mailing of a full color brochure. Our capabilities are undergirded by strong financial stability that demands fiscal responsibility for every sale. No auction company is more qualified to handle any size or type of auction. We are bonded and fully covered by liability insurance.

An auction is a meticulously planned production, boldly executed. The process begins with an in-depth client consultation to determine needs and serve as the source of the proposal that will secure top dollar for equipment to be sold.

Once the proposal is accepted, a detailed schedule of preparation is set in motion for tailoring the auction strategy to the client's needs. In the field, our on-site supervisor guides the proper set-up. If desired, we will arrange for required repairs, cleaning, painting and moving of equipment. Finally, Auction Resource will categorize and tag each item to be sold and recommend placement on the auction site.

While equipment set-up proceeds, our creative marketing specialists photograph major items for inclusion in our colorful auction brochure and other elements of our advertising program. Our advertising staff ascertains the proper mix of newspaper, trade journal and broadcast media and then produces appropriate messages to reach the maximum potential buyers of the items to be sold. A targeted audience for a direct mail program will be selected from our constantly updated computerized mailing lists to receive our auction brochure. A buyer's guide cataloging each items to be sold will be published for distribution to each registered bidder.

In addition, we handle the myriad details of staging the auction. We recommend whether an on-site or color slide auction will engender the most cost-effective traffic and return for the client. If desired, we will arrange for adequate parking, supervise security personnel for checkout and handling of inventory, have a standby mechanic to start engines, provide night security and arrange for catering on sale day.

Our professional auction team arrives one day prior to the sale for briefing on each item to be sold. During the auction, our cashiers collect all sales proceeds, including applicable taxes, for deposit into an escrow account. Our computerized accounting system offers client and customers a fast, accurate, detailed account of their transactions. Following the same, a recap of the auction is prepared, converting everything from final sales tallies and detailed expenses of vendor and auction company charges to a complete printout of equipment sold. Lastly, under terms of our contract, final settlement of proceeds is delivered to the client.

From appraisals and marketing strategies to crisply produced auctions and accurate accounting, we offer an array of skills and services as diverse as the markets we assist. You will find that no company works harder, with more skill and integrity, to realize the greatest dollars return for your assets than AUCTION RESOURCE.